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Get International Visitors: The Execution Program
With the Herrmann Global team, we will help you attract your ideal international visitors.
Leverage world-class, highly-affordable Market Intelligence, Multi-lingual Content Creation, Online Marketing & Travel Trade.
Santiago Rodríguez, PhD
Vice President
Tourism Research & Stratregy
Do any of these challenges sound familiar?
➜ What are the best international markets for me?
➜ How do my ideal visitors plan and book their trips?
➜ How do I connect the dreaming and booking phases?
➜ What is the best allocation of my marketing resources?
➜ What is my marketing strategy’s performance every year?
➜ How do I get the support of my strategic decision-makers?
➜ How do I contribute to host communities through tourism?
IF SO, THE
HERRMANN GLOBAL TEAM CAN HELP!
What Is?...
Herrmann Global is a leading tourism insights and marketing agency utilizing the latest digital technologies along with authentic storytelling to create cost-effective campaigns for global tourism brands that inspire sustainable & meaningful travel.
Working with over 130 big, medium, and small destinations and companies in America, Europe, and Southeast Asia to help them reach their goals and use tourism as a force for good in host communities.
1
International Market
Intelligence
Discover your ideal markets, what those travelers have in their minds, and what the media tell them about your destination.
2
Multi-lingual Content
Creation
Influence what your ideal visitors think about you with relevant stories and itineraries distributed through the right platforms.
3
Targeted Online
Marketing
Drive consumer traffic to your content with strategies that connect your stories with the right audience.
4
Strategic Travel
Trade
Build strong, long-term partnerships with travel agencies that drive your ideal visitors to your destination and business.
How Do We Help You Get Your Ideal Visitors?
Herrmann Global Is Not the typical data provider, giving only ideas;
Nor the traditional marketing agency driven only by inspiration.
Our team walks the talk with you
From Data To Results:
From getting key data to building strategy, through
executing and engaging your ideal visitors.
No more guesswork about next steps!
And all making sense with your budget.
Who am I?
Santiago Rodríguez, PhD Tourism
As VP of Research & Strategy at Herrmann Global, I contribute to the team with over 20 years of international experience implementing science-based solutions in the public, private, communitarian, and academic sectors, helping destinations & businesses reach success:
• Author of The Tourism Practitioner Newsletter.
• Tourism Destinations Data-Driven Strategist.
• International Experience in Four Continents.
• Developer of 4 Tourism Intelligence Tools.
• Mentor International University Platform.
• Author Tourism Market Access Program.
• Advisor of Public Bodies in 3 Countries.
• Artificial Intelligence & Web Developer.
• Tourism Responsible 2 National Parks.
• Author 8 Tourism Scientific Articles.
• Co-author 2 Unesco Declarations.
• CEO Water Source Trust Fund.
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Who is this course for?Any professional or soon-to-be who wants to boost their capacity to attract tourism, increase their income, and improve host communities' well-being through tourism.
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Why is attracting the type of tourism you want important?Tourism impacts relate to the economic but also to the social and environmental dimensions, especially for host communities. Therefore, improving your capacity to achieve the desired outcomes (and avoid undesired ones) is crucial for your current and future professional development, business success, and overall well-being.
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Who are you? Why should I listen to you?My name is Santiago Rodriguez. I'm a tourism professional with over 20 years of experience on three continents and a PhD, helping professionals and organizations with methods and tools to achieve the results they want. You absolutely do not have to listen to me, but working on practical solutions for the tourism sector is my specialty.
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What will I learn in this course?You'll learn how to view the process of attracting visitors in a clear and structured way, and I will guide you step-by-step on how to prepare your action plan.
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Ok. Got it. This must be expensive, right?No. It's $59.
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Most high-quality productivity or development courses are like €1,200 or €800. What's the deal?My main goal is to make development through tourism fun, easy, and accessible. How many people can actually afford those other expensive courses?
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What's missing in this course that those other courses charge so much for?You won't be watching any Oscar-winning cinematography and it isn't shot on some big budget. I'm not sitting on a private plane or in some rented beach house. It's me in my home office in Königswinter, Germany giving you the simple information you need to succeed.
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Ok...but still...is it worth €59?I spent 100+ hours working on this & providing the best resources, so you don't have to. You'll get instant access to the methodology to prepare yourself to attract the tourism you want. I've designed this course to be actionable. It's not some book you read once & shelve. It's a video-based course with a system and tools that you can use every day, and revisit frequently.
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How long will it take to see results?It depends on how active you are in the practice. Achieving development and life-improvement through tourism is not an overnight aim. But if you follow the lessons and apply the tools, you will greatly accelerate your path to success. If you do absolutely nothing, you won't see any results.
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Does the course come with email or call support?No, the course is designed to be self-guided and self-paced. With the tourism projects we are involved in to bring you the best experience- and science-based resources, we cannot provide 1:1 support via email or calls.
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Do I get lifetime access?Absolutely. You can access it for as long as you'd like with no extra payment.
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Ok, what do I do next if I want to enroll?Click the button below and get started today.
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How does the Get Visitors Execution Program impact my destimation or business?It helps to establish a long-term and consistent flow of independent visitors and also from trusted travel trade channels, increasing the reliability of your visitor base.
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